From the middleastern tradition, the typical men's hat becomes the season's "must have", from Milan to Los Angeles, from Paris to New York, a pure lovers' wish list for the season's accessory. Once a gadget for close friends, it soon becomes a desirable object. Never the same, the kefiah 5min. expresses the fascination of tranformation that becomes the fascination of addition and vice versa. Season after season no one has tired of the kefiah.
Lovers of every age and social background are ready to ask for a specific colour, a new special combination, in exclusivity. Kefiah unique piece, no one will ever have one like yours.